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1 Code of Business Ethics
Телекоммуникации: Кодекс делового поведения и этикиУниверсальный англо-русский словарь > Code of Business Ethics
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2 business ethics
эк. деловая этика (совокупность принципов поведения, который считается приемлемым в бизнесе)See:code of ethics, ethics training, moral enterpreneur, Journal of Business Ethics, Business Ethics Quarterly, Business Ethics: A European Review, Caux Round Table, Society for Business Ethics, <
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деловая этика: свод принципов, которыми руководствуются бизнесмены в своей деятельности по получению прибыли (отражают уровень развития общества и со временем могут меняться).* * ** * *деловая этика; предпринимательская этика. . Словарь экономических терминов . -
3 Code of Business Conduct and Ethics
Деловая лексика: Кодекс делового поведения и этикиУниверсальный англо-русский словарь > Code of Business Conduct and Ethics
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4 ethics
['eθɪks]1) + verbo sing. filos. etica f.2) + verbo pl. (moral code) morale f.; (of group, profession) etica f.* * *['eƟiks] 1. noun singular(the study or the science of morals.) etica2. noun plural(rules or principles of behaviour.)- ethical- ethically* * *ethics /ˈɛɵɪks/n. pl.1 (col verbo al sing.) etica; filosofia morale2 (col verbo al pl. o al sing.) etica; sistema di valori; codice morale; deontologia: a question of ethics, una questione morale; code of ethics, codice etico; codice di valori; professional ethics, etica (o deontologia) professionale; business ethics, comportamento professionale; deontologia; medical ethics, deontologia medica; ethics committee, comitato etico.* * *['eθɪks]1) + verbo sing. filos. etica f.2) + verbo pl. (moral code) morale f.; (of group, profession) etica f. -
5 ethics
сущ.1) соц. этика, мораль, этические [нравственные\] принципы (система ценностей и норм поведения какого-л. сообщества, организации или индивида)We have to remove personalities of doubtful ethics. — Мы должны избавиться от людей с сомнительной этикой.
His ethics forbade betrayal. — Его нравственные принципы отвергали предательство.
See:advertising ethics, professional ethics, social ethics, work ethics, meta-ethics, normative ethics, descriptive ethics, applied ethics, accountability, ethical standard, ethics training, code of ethics, code of professional ethics2) фил. этика (философское учение о морали, ее принципах, развитии и роли в обществе)Syn:See:, descriptive ethics, normative ethics, applied ethics, legal ethics, business ethics, meta-ethics, antinomianism
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этические принципы: моральные и профессиональные принципы в бизнесе; обычно такие принципы для каждой отрасли бизнеса разрабатываются добровольными профессиональными ассоциациями.* * *. . Словарь экономических терминов . -
6 ethics training
упр. обучение нормам этики (формирование у работников и руководителей представления об этических нормах в сфере труда и управления)See: -
7 ethics
[ˈeθɪks]business ethics деловая этика ethics мораль ethics нравственность ethics этика ethics этика; a code of ethics моральный кодекс ethics of journalism журналистская этика professional ethics профессиональная этика -
8 ethics
ˈeθɪks сущ. мораль, нравственность, этика code of ethics professional ethics этика;
учение о морали;
теория нравственности - the * of Aristotle этика Аристотеля - a code of * моральный кодекс мораль, нравственность, этика, этичность - Christian * христианская мораль - medical * деонтология, врачебная этика - professional * профессиональная этика - doubtful * сомнительная этичность (поступка) принятые нормы поведения;
правила порядочности;
корректность - the * of dining умение вести себя за столом business ~ деловая этика ethics мораль ~ нравственность ~ этика ~ этика;
a code of ethics моральный кодекс ~ of journalism журналистская этика professional ~ профессиональная этика -
9 professional ethics
эк. тр. профессиональная этика (совокупность норм поведения, свойственных какой-л. профессиональной группе)See: -
10 ethical standard
упр. моральный [этический, нравственный\] стандарт (совокупность правил одобряемого поведения в организации, касающаяся конкретной области деятельности; может существовать как в неформализованном виде, так и в виде утвержденного руководством организации документа)This proposed ethical standard is a reformulation of the principle of distributive justice. — Предлагаемый моральный стандарт по-новому формулирует принципы справедливого распределения благ.
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11 social responsibility
Gen Mgtthe approach of an organization to managing the impact it has on society. Social responsibility involves behaving within certain socially acceptable limits. These limits may not always take the form of written laws or regulations but they amount to an accepted organization-wide moral or ethical code. Organizations that transgress this code are viewed as irresponsible. In order to determine levels of social responsibility, organizations may choose to undertake a social audit or more specifically an environmental audit. Social responsibility, along with business ethics, has grown as a strategic issue as empowerment and the flat organization have pushed decision making down to a wider range of employees at the same time as green or caring consumers are becoming a more powerful market segment. -
12 advertising
сущ.1) рекл. реклама (совокупность каких-л. рекламных объявлений; обычно употребляется с указанием места, где размещается данная реклама)Over 60 percent of alcohol advertising [on television\] is shown during sports programming
Asian governments have attempted to limit excessive consumptions by instituting strict control over the content and amount of advertising in the media.
Advertising [on buses\] is one of the important advertising means to which companies and establishments attach great importance because this type of advertisement is a mobile one seen by all.
two-thirds of the food and drink advertising for children under 12 — две трети всей рекламы продуктов питания для детей младше 12-ти лет
Last month, 10 companies that produce almost two-thirds of the food and drink advertising [for children\] under 12 agreed to start cutting back on advertising junk foods.
No person shall within the city distribute [printed\] advertising by placing it within or upon parked automobiles.
2) рекл. реклама, рекламирование (процесс осуществления рекламы; как правило, употребляется с указанием рекламируемого продукта)Alcohol advertising is the promotion of alcoholic beverages by alcohol producers through a variety of media.
the control of medicines advertising in the UK — контроль за рекламой лекарств в Соединенном Королевстве
ATTRIBUTES: accessory 2. 1), advance 3. 2), aerial 3. 1), agricultural, air 2. 1),
alternative 2. 3), ambient 1. 1), audiovisual, auxiliary 2. 1), block 1. 4) а), boastful, broadcast 2. 1), n1, classified 1. 1), commercial 1. 4) а), comparative, competing 1. 1) а), competitive 1. 2) а), concept 1. 2) а), consumer 1. 1) а), continuity 1. 1) а), controversial 1. 1) а), cooperative 2. 1), n2, coordinated, corporate 1. 2) а), б, corrective 1. 1), creative, deceptive, demographic, denigratory, dissipative, domestic 1. 2) а),
foreign 1) б), global, professional 1. 3) б), regional, repeat 3. 3) б), strategic, superior 3. 1) б), test 3. 3) б), traditional
Syn:See:accessory advertising, advance advertising, advocacy advertising, aerial advertising, agricultural advertising, air advertising, aisle advertising, alternative advertising, ambient advertising, analogy advertising, association advertising, audiovisual advertising, auxiliary advertising, bait advertising, bait and switch advertising, bait-and-switch advertising, bank advertising, banner advertising, bargain advertising, bargain-basement advertising, block advertising, boastful advertising, brand advertising, brand image advertising, brand name advertising, breakthrough advertising, broadcast advertising, burst advertising, business advertising, business paper advertising, business publication advertising, business-to-business advertising, car-card advertising, cause advertising, challenged advertising, charity advertising, children's advertising, cinema advertising, classified advertising, combative advertising, commercial advertising, comparative advertising, comparison advertising, competing advertising, competitive advertising, concept advertising, consumer advertising, continuity advertising, controversial advertising, co-op advertising, cooperative advertising, coordinated advertising, corporate advertising, corporate image advertising, corrective advertising, counter advertising, counteradvertising, coupon advertising, creative advertising, deceptive advertising, demographic advertising, demonstration advertising, denigratory advertising, direct advertising, direct response advertising, direct-action advertising, direct mail advertising, direct-mail advertising, directory advertising, display advertising, dissipative advertising, domestic advertising, door-to-door advertising, educational advertising, electric advertising, electrical advertising, e-mail based advertising, entertaining advertising, ethical advertising, export advertising, eye-catching advertising, factual advertising, false advertising, farm advertising, fashion advertising, film advertising, financial advertising, flexform advertising, follow-up advertising, foreign advertising, fraudulent advertising, full-page advertising, gender advertising, general advertising, generic advertising, global advertising, goodwill advertising, group advertising, hard-sell advertising, hard-selling advertising, heavy advertising, help wanted advertising, high-pressure advertising, house advertising, house-to-house advertising, idea advertising, illuminated advertising, image advertising, impact advertising, indirect action advertising, indirect-action advertising, individual advertising, indoor advertising, industrial advertising, information advertising, informational advertising, informative advertising, in-house advertising, initial advertising, innovative advertising, institutional advertising, in-store advertising, insurance advertising, international advertising, interstate advertising, introductory advertising, intrusive advertising, issue advertising, joint advertising, large-scale advertising, launch advertising, legal advertising, local advertising, mail advertising, mail-order advertising, mass advertising, mass-media advertising, media advertising, military advertising, misleading advertising, mobile advertising, mood advertising, movie theatre advertising, multimedia advertising, multinational advertising, national advertising, non-business advertising, non-commercial advertising, novelty advertising, obtrusive advertising, offbeat advertising, off-season advertising, on-line advertising, on-target advertising, opinion advertising, oral advertising, outdoor advertising, out-of-home advertising, package advertising, periodical advertising, personality advertising, persuasive advertising, point-of-purchase advertising, point-of-sale advertising, political advertising, postal advertising, postcard advertising, poster advertising, postmark advertising, pre-launch advertising, premium advertising, press advertising, prestige advertising, price advertising, primary advertising, print advertising, private sector advertising, problem-solution advertising, procurement advertising, producer advertising, product advertising, product-comparison advertising, professional advertising, promotional advertising, public relations advertising, public sector advertising, public service advertising, public-affairs advertising, public interest advertising, public-issue advertising, public-service advertising, radio advertising, railway advertising, reason-why advertising, recruitment advertising, regional advertising, reinforcement advertising, remembrance advertising, reminder advertising, repeat advertising, retail advertising, retentive advertising, saturation advertising, scented advertising, screen advertising, seasonal advertising, selective advertising, self-advertising, semi-display advertising, show-window advertising, sky advertising, slide advertising, social advertising, social cause advertising, soft-sell advertising, specialty advertising, split-run advertising, spot advertising, store advertising, strategic advertising, street advertising, strip advertising, subliminal advertising, sustaining advertising, switch advertising, tactical advertising, target advertising, taxi top advertising, teaser advertising, television advertising, test advertising, testimonial advertising, tie-in advertising, tombstone advertising, total advertising, trade advertising, trademark advertising, traditional advertising, transformational advertising, transit advertising, transportation advertising, truthful advertising, truth-in-advertising, two-step formal advertising, unacceptable advertising, unfair advertising, untruthful advertising, visual advertising, vocational advertising, wall advertising, word-of-mouth advertising, written advertising, yellow pages advertising, advertising abuse, advertising action, advertising aids, advertising analysis а), advertising appeal, advertising approach, advertising audience, advertising awareness, advertising balance, advertising band, advertising believability, advertising break, advertising brochure, advertising catalogue, advertising circular, advertising claim 1) а), advertising clutter, advertising column, advertising communication, advertising competition 2) а), advertising copy, advertising coupon, advertising credibility, advertising cue, advertising decay, advertising deception, advertising device, advertising emphasis, advertising exaggeration, advertising exposure 2) а), advertising factor а), advertising film, advertising folder, advertising frequency, advertising gift, advertising gimmick, advertising handbill, advertising hoarding, advertising image, advertising impact, advertising impression, advertising influence, advertising insert, advertising intensity, advertising jingle, advertising label, advertising leaflet, advertising letter, advertising literature 1) а), advertising location, advertising magazine, advertising material, advertising matter, advertising media, advertising medium, advertising novelty, advertising operation 2) а), advertising page, advertising pamphlet, advertising panel, advertising penetration, advertising perception, advertising personality, advertising playback, advertising point, advertising posttest, advertising pretest, advertising puffery, advertising pylon, advertising race, advertising readership, advertising recall, advertising response, advertising retention, advertising sample, advertising section 2) а), advertising site, advertising slogan, advertising space, advertising specialty, advertising sponsorship, advertising spoof, advertising spot, advertising standards, advertising structure, advertising supplement, advertising test, advertising testing, advertising text, advertising threshold, advertising time, advertising vehicle, advertising wearout, advertising wedge, Canadian Code of Advertising Standards, Code of Advertising Practice, Defining Advertising goals for Measured Advertising Results, Federal Cigarette Labeling and Advertising Act, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Code of Advertising Practice, ICC International Code of Environmental Advertising, ICC International Codes of Marketing and Advertising Practices, Standard Advertising Register, Standard Directory of Advertising Agencies, Standards of Practice of the American Association of Advertising Agencies, Advertising Association, Advertising Association of the West, Advertising Checking Bureau, Advertising Club of New York, Advertising Council, Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc. 2), Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc.3) рекл. рекламное дело, рекламная деятельность, рекламный бизнес (реклама как вид деятельности безотносительно каких-л. конкретных продуктов; реклама как одна из функций организации)advertising counsellor [consultant\] — рекламный консультант, консультант по рекламе
advertising expert — рекламный эксперт, эксперт по рекламе
Syn:See:above-the-line advertising, below-the-line advertising, flat fee advertising, investment advertising, per inquiry advertising, advertising account, advertising activity, advertising agency, advertising agent, advertising agreement, advertising allowance, advertising analysis б), advertising appropriation, advertising assistant, advertising audit, advertising brief, advertising broker, advertising budget, advertising business, advertising campaign, advertising canvasser, advertising claim 2) б), advertising club, advertising code, advertising community, advertising company, advertising competition 1) б), advertising contract, advertising contractor, advertising control, advertising cooperative, advertising copywriting, advertising cost, advertising coverage, advertising customer, advertising department, advertising director, advertising directory, advertising drive, advertising effect, advertising effectiveness, advertising efficiency, advertising environment, advertising ethics, advertising exchange, advertising executive, advertising expenditures, advertising expenses, advertising exposure 1) б), &3, advertising factor б), advertising firm, advertising guide, advertising industry, advertising injury, advertising landscape, advertising legislation, advertising leverage, advertising liability, advertising linage, advertising literature 2) б), advertising man, advertising management, advertising manager, advertising method, advertising mix, advertising monopoly, advertising network, advertising objective, advertising office, advertising operation 1) б), advertising order, advertising outcome, advertising outlay, advertising output, advertising people, advertising performance, advertising personnel, advertising plan, advertising planner, advertising planning, advertising portfolio, advertising practice, advertising practitioner, advertising professional, advertising programme, advertising purpose, advertising rate, advertising register, advertising representative, advertising research, advertising restrictions, advertising sales agents, advertising schedule, advertising section 1) б), advertising self-regulation, advertising services, advertising specialist, advertising spending, advertising statistics, advertising strategy, advertising substantiation, advertising support, advertising talent, advertising theory, advertising value, advertising variable, advertising weight, media buy, copywriting, advertology
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реклама, рекламирование: использование печатных, теле-, радио- и иных посланий, оплаченных рекламодателем, для благоприятного воздействия на потенциальных покупателей товара или клиентов.* * *размещение объявлений; размещение рекламы; рекламирование. . Словарь экономических терминов .* * *эмоционально окрашенная информация об основных характеристиках отдельных видов страхования и страховых операций с целью формирования устойчивого спроса на страховые услуги-----средство распространения информации и убеждения людей через прессу, телевидение, радиовещание, объявления, плакаты и другим образом -
13 marketing
сущ.1) эк. торговля, реализация, продажа, сбыт (процесс передачи товаров от производителей промежуточным или конечным потребителям)ATTRIBUTES: cooperative, direct 1. 3), domestic 1. 2) а), global 1. 1) а), local 1. 1) а), mass 3. 1) а), national 1. 1) а), regional
See:cooperative marketing 2), direct marketing 2), domestic marketing 2), global marketing 2), 1), local marketing 2), mass marketing 2), national marketing 2), regional marketing 2) marketing authority, marketing behaviour 2), marketing board, marketing contract, marketing facilities 1), marketing level 2), marketing outlet 2), marketing permit, marketing position 2), marketing potential 2), marketing quota, marketing territory, marketing transaction 2), marketing year, usual marketing requirements, advertising, selling, merchandising2) марк. маркетинг (система методов и средств продвижения товаров или услуг от производителя к потребителю; включает анализ рынка, дизайн, разработку упаковки, разработку системы сбыта, рекламу и т. д.)marketing director — маркетинговый директор, директор по маркетингу
marketing expert — маркетинговый эксперт, эксперт в области маркетинга
marketing expertise — маркетинговая экспертиза, экспертная оценка в области маркетинга
Do we need to improve marketing or simply drop a particular product? — Нужно ли нам улучшить маркетинг или лучше отказаться от какого-л. продукта?
Internet marketing is not as difficult as it sounds. — Маркетинг в интернет не так сложен, как может показаться.
ATTRIBUTES: affinity, agricultural, ambush, back end, bank, bench, brand, business site, business-to-business, buzz, catalogue, cause-related, celebrity, circulation, competitive, concentrated 1) а), consumer goods, consumer, consumer-oriented, convergent, conversion, cooperative, corporate, counter, cross, customized, database, data-driven, developing, differentiated, dimensional, direct mail, direct, direct response, divergent, domestic 2) а), door-to-door, electronic, enlightened, ethnic, event, exponential, export 3. 2) а), farm 1. 1) а), financial 1. 2) а), foreign 1. 1) б), fraudulent, front end, full-scale, generic, geodemographic, global 1. 1) б), grassroots, green, grey, health care, housing, idea, incentive, industrial 1. 1) а), а, innovative, integrated, interactive, international, Internet, joint, knowledge-based, leveraged, list, local 1. 1) а), mass, media, multichannel, multilevel, multisegment, multistep, national 1. 1) а), negative option, network, niche, non-profit, one-step, one-to-one, on-line, operational, opt-in, opt-out, organic, organizational, permission, person, personal, personnel, place, product, product-differentiated, product-oriented, promotion, promotional, referral, regional, request, retail, scientific, segmented, sense-of-mission, service 1. 2) а), shopper, social, societal, sports, stimulating, strategic, structure, supporting, symbiotic, synchro, tactical, target 3. 2) а), targeted, telephone, television, test, trade, undifferentiated, unsegmented, vacation, value, vendor, video, viral, world
See:affinity marketing, agricultural marketing, agrimarketing, ambush marketing, back end marketing, back-end marketing, bank marketing, benchmarketing, brand marketing, business site marketing, business-to-business marketing, buzz marketing, catalogue marketing, cause-related marketing, celebrity marketing, circulation marketing, comarketing, co-marketing, competitive marketing, concentrated marketing, consumer goods marketing, consumer marketing, consumer-oriented marketing, convergent marketing, conversion marketing, cooperative marketing 1), corporate marketing, countermarketing, counter-marketing, cross-marketing, customized marketing, database marketing, data-driven marketing, demarketing, developing marketing, differentiated marketing, dimensional marketing, direct mail marketing, direct marketing 1), direct response marketing, direct-mail marketing, divergent marketing, domestic marketing 1), door-to-door marketing, electronic marketing, e-marketing, enlightened marketing, ethnic marketing, event marketing, events marketing, exponential marketing, export marketing, farm marketing, financial marketing, foreign marketing, fraudulent marketing, front end marketing, front-end marketing, full-scale marketing, generic marketing, geodemographic marketing, global marketing 1), grassroots marketing, green marketing, grey marketing, health care marketing, housing marketing, idea marketing, incentive marketing, industrial marketing, innovative marketing, integrated marketing, interactive marketing, international marketing, 2), joint marketing, knowledge-based marketing, leveraged marketing, list marketing, local marketing 1), macromarketing, mass marketing 1), media marketing, megamarketing, micromarketing, micro-marketing, multilevel marketing, multisegment marketing, multistep marketing, multi-step marketing, national marketing 1), negative option marketing, network marketing, niche marketing, non-profit marketing, one-step marketing, one-to-one marketing, on-line marketing, operational marketing, opt-in marketing, opt-out marketing, organic marketing, organizational marketing, permission marketing, person marketing, personal marketing, personnel marketing, place marketing, political candidate marketing, political marketing, pre-emptive marketing, premarketing, pre-marketing, product marketing, product-differentiated marketing, product-oriented marketing, promotion marketing, promotional marketing, referral marketing, regional marketing 1), remarketing, request marketing, retail marketing, scientific marketing, segmented marketing, sense-of-mission marketing, services marketing, shopper marketing, social marketing, societal marketing, sports marketing, stimulating marketing, strategic marketing, structure marketing, supporting marketing, symbiotic marketing, synchro marketing, synchromarketing, tactical marketing, target marketing, targeted marketing, telemarketing, telephone marketing, television marketing, test marketing, trade marketing, undifferentiated marketing, unsegmented marketing, vacation marketing, value marketing, vendor marketing, video marketing, viral marketing, world marketing, marketing action, marketing administration, marketing agency, marketing agreement, marketing analysis, marketing analyst, marketing appeal, marketing approach, marketing area, marketing arithmetic, marketing audit, marketing auditor, marketing behaviour 1), marketing bill, marketing budget, marketing campaign, marketing capability, marketing career, marketing chain, marketing channel, marketing communications, marketing company, marketing concept, marketing consultant, marketing control, marketing cooperation, marketing cooperative, marketing cost, marketing database, marketing decision, marketing department, marketing editor, marketing effectiveness, marketing efficiency, marketing environment, marketing ethics, marketing evaluation, marketing event, marketing expenditure, marketing expense, marketing expense-to-sales analysis, marketing experiment, marketing facilities 2), marketing feasibility, marketing firm, marketing function, marketing image, marketing implications, marketing information system, marketing instrument, marketing intelligence, marketing intermediary, marketing launch, marketing level 1), marketing logistics, marketing man, marketing management, marketing manager, marketing margin, marketing media, marketing medium, marketing middleman, marketing mix, marketing model, marketing myopia, marketing niche, marketing offer, marketing opportunity, marketing organization, marketing orientation, marketing outlet 1), marketing overkill, marketing performance, marketing plan, marketing planning, marketing position 1), marketing positioning, marketing potential 1), marketing productivity, marketing representative, marketing research, marketing response, marketing risk, marketing science, marketing scientist, marketing segmentation, marketing service, marketing specialist, marketing spread, marketing stimulus, marketing strategy, marketing strength, marketing support, marketing system, marketing tactics, marketing technique, marketing tool, marketing transaction 1), marketing value, marketing warfare, marketing weakness, advertising, pricing, promotion, product line, ICC / ESOMAR International Code of Marketing and Social Research Practice, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Codes of Marketing and Advertising Practices, Journal of Marketing, Marketing Society, American Marketing Association, British Institute of Marketing, Chartered Institute of Marketing, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation3) торг. покупка продуктов (как правило, на рынке), закупка провизииI could prove that any male could do the weekly marketing at our local Ding Dong faster than any Mom. — Могу сказать с уверенностью, что любой мужчина может закупать провизию в нашем местном "Динг-Донге" быстрее домохозяйки.
See:4) потр., редк. предметы торговли; купленные товары [продукты\]See:
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маркетинг: система методов и средств продвижения товаров от производителя к потребителю; включает анализ рынка, дизайн, разработку упаковки, организацию сбыта, рекламу и т. д.* * *. система организации производственно-сбытовой деятельности предприятия, в основе которой лежит комплексное изучение рынка, оценка и учет всех условий производства и сбыта продукции, товаров, услуг в ближайшее и более отдаленной перспективе. Основными элементами М. выступают: маркетинговые исследования и сбор информации, планирование ассортимента продукции, реализация, реклама и стимулирование сбыта. . Словарь экономических терминов 1 .* * *маркетинг’процесс выявления, максимизации и удовлетворения потребительского спроса на изделия компании -
14 legal
1) законна дія2) законний, легальний; заснований на законі; заснований на загальному праві, який регулюється загальним правом; легітимний; правовий; правознавчий; правомірний; правосудний; судовий; узаконений; юридичний•legal and administrative machinery for family support — правові і адміністративні заходи підтримки сім'ї
legal gap in protection afforded — прогалина у правовому захисті, що надається
- legal abortionlegal power to correct legal errors — надане законом право виправляти юридичні ( або судові) помилки
- legal abuse
- legal access
- legal accountability
- legal acquisition
- legal act
- legal action
- legal activities
- legal activities activity
- legal acts
- legal address
- legal administration
- legal advertisement
- legal advice
- legal advice bureau
- legal advice center
- legal advice centre
- legal advice office
- legal adviser
- legal advisor
- legal age
- legal agency
- legal agent
- legal aid
- legal aid agency
- legal aid bureau
- legal aid office
- legal aid order
- legal alien
- legal analogy
- legal analysis
- legal approach
- legal area
- legal argument
- legal arrest
- legal aspect
- legal assets
- legal assignment
- legal assistance
- legal assistant
- legal assumption
- legal author
- legal autonomy
- legal awareness
- legal bar
- legal barrier
- legal basis
- legal bill
- legal body
- legal bond
- legal boundary
- legal burden
- legal business
- legal cadres
- legal calendar
- legal capacity
- legal capital
- legal career
- legal case
- legal category
- legal cause
- legal certainty
- legal challenge
- legal changes
- legal charge
- legal check
- legal cheque
- legal circumstance
- legal citation
- legal claim
- legal closing time
- legal code
- legal coercion
- legal committee
- legal competence
- legal complexity
- legal concept
- legal condition
- legal confinement
- legal conflict
- legal conscience
- legal consequence
- legal consequences
- legal consideration
- legal construction
- legal consultation
- legal context
- legal continuity
- legal control
- legal controversy
- legal conviction
- legal-correctional process
- legal costs
- legal councilor
- legal councillor
- legal counsel
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См. также в других словарях:
Business ethics — For the episode from the American television series The Office, see Business Ethics (The Office). Business ethics (also corporate ethics) is a form of applied ethics or professional ethics that examines ethical principles and moral or ethical… … Wikipedia
Business ethics — Das sich in den USA seit den 1970er Jahren stark ausbreitende Feld der Business ethics umfasst den gesamten Bereich der Wirtschaftsethik, wird aber im Vergleich zum deutschsprachigen Raum stärker aus der Perspektive des Einzelunternehmens… … Deutsch Wikipedia
BUSINESS ETHICS — The Role of Wealth Any discussion of business ethics, within any cultural or religious framework, requires at the very outset a definition of the role of material wealth, financial assets, and other forms of economic possessions. Furthermore,… … Encyclopedia of Judaism
Religious views on business ethics — Many faiths have extensive literature and legal code on the accumulation and use of wealth; and many businesses rely on these ethical guidelines, both as a result of the religious beliefs of owners and managers, and as a way of ensuring that… … Wikipedia
ethics — noun ADJECTIVE ▪ personal ▪ She resigned over an issue of personal ethics. ▪ social ▪ He teaches a class on social ethics. ▪ Christian, Je … Collocations dictionary
Ethical code — Code of ethics redirects here. For the band, see Code of Ethics (band). An ethical code is adopted by an organization in an attempt to assist those in the organization called upon to make a decision (usually most, if not all) understand the… … Wikipedia
ethics — /eth iks/, n.pl. 1. (used with a sing. or pl. v.) a system of moral principles: the ethics of a culture. 2. the rules of conduct recognized in respect to a particular class of human actions or a particular group, culture, etc.: medical ethics;… … Universalium
code — Synonyms and related words: Aesopian language, Babel, Code Napoleon, Greek, Napoleonic code, Procrustean law, TelAutography, Teletype, Teletype network, Teletyping, Ten Commandments, Zeitgeist, argot, axiology, babble, behavioral norm, body of… … Moby Thesaurus
Ethics — For other uses, see Ethics (disambiguation). Philosophy … Wikipedia
Ethics in Pharmaceutical Sales — The Ethics involved within Pharmaceutical Sales is built from the organizational ethics, which is a matter of system compliance, accountability and culture (Grace Cohen, 2005). The ethics formed is based on the legal requirement required by law… … Wikipedia
Ethics — Standards of conduct or moral judgement. The New York Times Financial Glossary * * * ethics eth‧ics [ˈeθɪks] noun [plural] COMMERCE moral rules or principles of behaviour that should guide members of a profession or organization and make them… … Financial and business terms
